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Rogers Debuts Direct-to-Device Service in Canada

Canada's Rogers on Tuesday unveiled Rogers Satellite, its direct-to-device service. It said that a beta version of the service is available free to all Canadians and that the service -- which currently supports texting, including text-to-911 -- will expand to…

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support apps, data and voice service. It said the beta trial will end in October and then be available at no additional cost for Rogers Ultimate Plan subscribers and $15 monthly for other Canadians. Rogers told us Wednesday it's taking a multi-vendor approach regarding low earth orbit satellite services, with the launch of Rogers Satellite coming via SpaceX's Starlink. It said it plans to work with other satellite-to-mobile vendors, including Canadian ones, as the technology advances.