Amazon's Closing of Streamer Freevee Is Unsurprising, Analyst Says
Amazon shuttering its Freevee streaming service is not a surprise, given that it has become irrelevant, with free, ad-supported video now standard on Prime Video, nScreenMedia's Colin Dixon wrote Tuesday. Part of Freevee's challenge is that while free, ad-supported TV…
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competitors like Tubi, Pluto TV and the Roku Channel have sufficient usage to register in Nielsen's Gauge, Freevee doesn't, Dixon said. In addition, most Freevee watching was clearly within Prime Video and on Fire TV devices, he said, noting that Amazon would have kept the service if it had been used a lot on competitor devices.