Global Streaming Subscribers to Hit 2B by 2029: Ampere
Global streaming subscriber numbers are set to reach 2 billion by 2029, Ampere Analysis wrote Thursday. Paid streaming subscriptions total 1.8 billion today, it said. It forecast a notable slowing of subscriber growth compared with the previous five years, when…
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global subscriptions doubled from 2019 to 2024. It said streamers must invest in marketing and locally relevant content to reengage growth in less-saturated markets, with the Asia-Pacific region a big driver of that growth over the next five years. Ampere said by 2029, streamers will generate $170 billion annually from subscriptions and another $22 billion annually in ad sales.