Meredith Tells FCC It Doesn't Have Anti-Antenna Ad Policy
Meredith “does not have and never has had a corporate policy against accepting advertisements for over-the-air antennas,” said Meredith in a reply filing to an informal objection against its pending deal with Gray Television (see 2108300066). The reply was posted…
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Tuesday in docket 21-234. Las Vegas-area antenna installer Mr. Antenna said Meredith’s station KVVU-TV told it it had a policy against accepting ads from vendors of products that encourage cord cutting, and urged the FCC to condition Meredith’s sale of stations to Gray on a prohibition of such policies. “Meredith’s rejection of Mr. Antenna’s advertisements on KVVU-TV, Henderson, Nevada, for a brief period in July of 2021, was based on a short-lived misunderstanding,” Meredith said. The station offered to restore the ads after the misunderstanding came to light, Meredith said. Gray Television had no input into the matter, Meredith said. “On July 14, 2021, I became aware that my sales staff may have misinterpreted my directions as indicating that such a policy existed,” said KVVU General Manager Michael Korr in a statement included with the filing. “I immediately took action to correct that miscommunication with my sales staff and with Mr. Antenna,” Korr said. “Since these two key allegations that form the basis for the Informal Objection are, in fact, false, Mr. Antenna provides the Commission with no basis for the requested condition,” Meredith said.